GET TO KNOW
WE CREATE THE INNOVATIONS THAT SHAPE THE FUTURE OF SPORTS
We make gear that
transforms sports
experiences
We make gear that
transforms sports
experiences
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A deeper connection with
nature and people makes
us all better
A deeper connection with
nature and people makes
us all better
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Our purpose :
Help people unleash the
best version of themselves
through fulfilling outside
sports experiences
Our purpose :
Help people unleash the
best version of themselves
through fulfilling outside
sports experiences
And transform people into
agents of positive change
And transform people into
agents of positive change
WE ARE FOR THOSE
WHO DARE
WHAT DRIVES US
Life is full of joy and opportunity so we constantly invent and progress to move things forward even if that means rewriting the rules.
We see the Outdoors as a playground to share and enjoy with others and we nurture solidarity and teamwork in every community we engage with.
We strive to offer the best to everyone we play with: athletes, consumers, employees and partners.
We are humble in that we take our work seriously but not ourselves. We keep things grounded, remain driven by common sense and look for authenticity in everything we do.
We value life and people’s diversity. We play all sports and love cross fertilization to invent new ways.
Reinventing tomorrow since 1947
"WHAT FASCINATES ME
THE MOST, IS WHAT I'LL
DO TOMORROW".
Georges Salomon
Reinventing tomorrow since 1947
"WHAT FASCINATES ME
THE MOST, IS WHAT I'LL
DO TOMORROW".
Georges Salomon
From the creation of the business to today
OUR ORIGINS: A LEGACY BORN IN THE ALPS
Founded in 1947 in Annecy, in the heart of the French Alps, Salomon has always been driven by a passion for outdoor sports. In 1957, the brand revolutionized skiing with the launch of the innovative “Skade” toe piece for ski bindings, setting the foundation for future innovations.
PIONEERING THE SKI INDUSTRY
In 1979, Salomon introduced the SX90 ski boot, which became a landmark in ski footwear. A year later, the SNS Nordic Boot and Binding System cemented Salomon's leadership in winter sports. By 1991, the Monocoque ski design made Salomon the first full-system ski brand, transforming the skiing experience.
EXPANDING HORIZONS: FROM SNOW TO TRAIL
The late 1990s saw Salomon expanding beyond skiing with the launch of its first snowboard, TenEighty free skis, and inline skates. In 2002, the XA PRO shoe became an icon in adventure sports. The S/LAB range (2005) and the XT-6 trail shoe (2013) further demonstrated the brand’s commitment to performance and innovation.
A NEW ERA: INNOVATION AND SUSTAINABILITY
In 2019, Salomon opened the Advanced Shoe Factory 4.0, a cutting-edge robotic production facility in France, underscoring its focus on innovation and sustainability. Celebrating its 75th anniversary in 2022, Salomon had fully evolved into a leading footwear brand. In 2024, the opening of a flagship store on the Champs-Élysées in Paris marked a new chapter, just in time for the Olympic Games.